Ground game is about my favorite part of the campaign precisely because it’s so important. Chris Sacia understands the critical nature of this facet of campaigns and knows how to run it like a well-oiled machine. Today he shares a wealth of hard one tips you can leverage today! This week we’re talking about one…Details
Here’s today’s tip: Nobody is a better fundraiser than the candidate. Do you like begging for money? Probably not. I sure don’t. And at the beginning of my work fundraising, that’s exactly how it felt. It wasn’t until I had a change in the way I perceived the work that I started feeling differently about…Details
Here’s today’s tip: Never snap at your staff. If you do, apologize quickly. When was the last time you said something you shouldn’t have in frustration or anger? You may not be able to remember a specific instance but I’m betting it wasn’t that long ago. Even if you aren’t particularly prone to outbursts of…Details
Here’s today’s tip: Money in your account when the polls closed is wasted. We lost the first election I ever helped in because we didn’t give it everything. I can’t remember what the financial balance was when the polls closed, but I know we metaphorically had “something left in the tank” individually. We could have…Details
Here’s today’s tip: Don’t call a voter before 9am or after 9pm. Throughout the campaign, you’ll be working non-stop to identify, persuade and turn out voters. Every minute counts but some minutes are off limits for certain types of contact. I recommend keeping you set 9am and 9pm as the outer bounds of your phone…Details
Campaign Tip: His chest is a cage in which two squirrels are at war – his conscience and his career.
Here’s today’s tip: His chest is a cage in which two squirrels are at war – his conscience and his career. This quote comes from Winston Churchill, one of the 20th Century’s greatest statesmen and a personal hero of mine. He made an art of turning phrases and this is among my favorites. In describing…Details
Here’s today’s tip: A politician thinks of the next election; a statesman thinks of the next generation. I love this quote from James Freeman Clarke. Whether you are Democrat, Republican, Libertarian or Alien, I imagine that you are nodding your head in agreement with Mr. Clarke. Too many politicians of all stripes fall into this…Details
Campaign Tip: Don’t forget: Your opponent reads your website too. Don’t post anything you don’t want used against you.
Here’s today’s tip: Don’t forget: Your opponent reads your website too. Don’t post anything you don’t want used against you. This tip applies broadly to your website, social media and anywhere online. In any campaign, you are appealing to various constituencies which overlap to a greater or lesser degree. If you find yourself appealing loudly…Details
There are a host of ways to contact voters in our modern age. Over the phone, texting, through the mail, through social media, geo-fencing, and door to door contact to name a few. We see a lot of first time candidates’ heads spin as they try to wrap their minds around, “Do I have to…Details
Here’s today’s tip: Effective door-to-door campaigns are meticulously planned and methodically executed. If there’s one area of campaigns where the majority of my experience lies, it’s the ground game. Knocking doors, recruiting volunteers and calling voters. It’s where most campaigns live or die. Their ability to navigate the logistical hurdles and and tactical setbacks dog…Details