Campaign Sidekick Blog

CampaignSidekick Partners with the Republican Party of Arkansas and Senator Tom Cotton’s Re-Elect

CampaignSidekick Partners with the Arkansas GOP and Tom Cotton’s Re-Elect Campaign.

Campaign Tip: Never say or write anything you don’t want on Buzzfeed.

Here’s today’s tip: Never say or write anything you don’t want on Buzzfeed. It’s incredible how social media and the internet have changed campaigns! While there are plenty of negatives associated with these evolutions, one of the things I like is that it makes it much easier to catch candidates in lies. Inconsistencies get caught…

Campaign Tip: No candidate is an objective participant in their own campaign.

Here’s today’s tip: No candidate is an objective participant in their own campaign. Some of the worst candidates I’ve ever seen have a lot of experience running campaigns. That seems counter-intuitive, right? The problem usually doesn’t arise from them having bad ideas about what it takes to win a campaign, but rather from refusing to…

Campaign Tip: Prepare to be attacked before you are.

Here’s today’s tip: Prepare to be attacked before you are. Anybody familiar with politics or political campaigns has heard about opposition research. That’s where you find out everything possible about your opponent, both to know where they are strong and weak. The flip side of that coin is far less well-known and tragically so. What…

Campaign Tip: You should never be too busy to listen

Here’s today’s tip: You should never be too busy to listen. Some of the most destructive campaign mistakes I’ve seen originate with a candidate who neglects to follow this tip. You’re in the middle of a campaign. You’re juggling family and job and volunteers and donors and somewhere in the middle, your ears start shutting…

Campaign Tip: Don’t run for a job you can’t excel at.

Here’s today’s tip: Don’t run for a job you can’t excel at. This one seems so simple that some of you are probably saying, “How stupid do you think we are, Raz?!” The simple fact is that far too often, fitness for the actual job of being an elected official is near the bottom of…

Campaign Tip: Never use an endorsement that isn’t in writing.

Here’s today’s tip: Never use an endorsement that isn’t in writing. Endorsements are awesome and as a candidate, you’ll want to accrue as many good ones as you can! But always get them in writing. First of all, getting an endorsement in writing means that you have total proof of what the endorser wanted to…

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Campaign Tip: Unless you’re Donald Trump, candidates shouldn’t wear hats.

Here’s today’s tip: Unless you’re Donald Trump, candidates shouldn’t wear hats. If you want the perfect visual example of why hats aren’t a good idea for candidates, just google Dukakis in the Tank. I’ve also linked to an article about the seminal event on our blog. As you read about issues with candidates and hats,…

Campaign Tip: A good message without proper repetition is wasted air.

Here’s today’s tip: A good message without proper repetition is wasted air. A good message without proper repetition is wasted air. A good message without proper repetition is wasted air. Got the message? Ok, so that was a bit literal but I think you’re hearing me. There are two parts to today’s tip. Throughout a…